Aryahi’s quest for a reasonably priced, high-quality perfume led her to create her own line of organic fragrances, Bella Fragrances, tailored specifically for teenagers. Frustrated with the high prices of good perfumes, which often started at Rs 2,000, she set out to create a more affordable option.
Identifying a Gap in the Market
Aryahi found that most perfumes were either too expensive or not suited to her taste, with many being too floral or mature for her liking. She saw an opportunity to create fragrances that catered to teenagers, experimenting with essential oil mixtures to find the perfect blend.
Bella Fragrances: A 100% Organic and Affordable Option
After six months of trial and error, Aryahi launched Bella Fragrances, offering 21 unique notes that are safe for skin use. The perfumes are priced at an affordable Rs 599 for a 30-ml bottle, making them accessible to her target market. Additionally, Aryahi offers customization options to cater to individual preferences.
Empowering Young Entrepreneurs
Aryahi’s story is a testament to the power of innovation and entrepreneurship among young individuals. Similarly, Sia Godika, a 16-year-old entrepreneur, founded ‘Sole Warriors’, an NGO that upcycles used footwear and donates it to those in need. These young trailblazers are making a significant impact in their communities, demonstrating that age is not a barrier to creating positive change.
